Ubisoft’s killer franchise shows no signs of slowing down.
Despite launching in the midst of the busiest release season of the year – and going up against new titles from the biggest brands in the industry – Assassin’s Creed III managed to snag 7 million sales in just its first month. This figure is easily enough to make the latest Assassin’s title the fastest-selling game Ubisoft has ever released.
In an official press release, Ubisoft noted that gamers have spent over 8,200 hours playing the game since release, adding that over 3 billion virtual assassinations have already taken place worldwide.
Ubisoft’s Senior Vice President of Sales and Marketing, Tony Key, is predictably upbeat about the lofty figure, saying “The reception for Assassin’s Creed III has been exceptional, and this success has positioned the game among the best sellers of the 2012 holiday season. We knew we had something special on our hands when Assassin’s Creed III was launched, and we’re really excited and proud to see how much fans are enjoying the latest installment in the franchise.”
Source: GamesIndustry
Published: Dec 13, 2012 03:12 pm