Forgot password
Enter the email address you used when you joined and we'll send you instructions to reset your password.
If you used Apple or Google to create your account, this process will create a password for your existing account.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Reset password instructions sent. If you have an account with us, you will receive an email within a few minutes.
Something went wrong. Try again or contact support if the problem persists.
Escapist logo header image

King Faces “Worst First Day” in US Trading History – Stock Drops 15%

This article is over 10 years old and may contain outdated information
candy crush saga terrible performance 2

The Candy Crush Saga maker has set a record for the worst first day performance of any US IPO.

Earlier, we heard that Candy Crush Saga maker King.com would start trading as an IPO on the New York stock exchange. Now, after just a single day of trading, King has set a new record… though it may not quite be the one they were hoping for. King’s stock price dropped a whopping 15.56%, making it the worst first day performance of any IPO in US history.

King’s stock price launched at $22.50 per share, but opened at just $20.50 and slowly dribbled down to a close of $19 by the end of the day.

The Renaissance Capital Twitter account has Tweeted a table with the top fifteen “worst first days”, showing King right at the top with it’s record-breaking loss. The second lowest was a company called “Genuity”, who, in 2000, lost 14.5%. Interestingly, Zynga is in the number fifteen spot, with a first day loss of 5% stock price.

King has built up quite a name for itself as a copyright troll and bully, at first attempting to trademark the word “candy”, and then trying to bully completely unrelated games into submission. This news should bring a smug look of satisfaction to the faces of those wronged by King, which seems to increase in number daily.

I can’t help but smile just a little as I type out this story.

Source: Twitter

Recommended Videos

The Escapist is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission.Ā Learn more about our Affiliate Policy